Elfie Semotan is one of the most prominent photographers on the scene today. Her work has revolutionized fashion and advertising photography since the 1960s. Like no other, Semotan has mastered the art of photographic storytelling, producing images that lELFIE SEMOTAN (*1941, Wels, Austria) studied at the Modeschule and worked as a model before becoming a fashion, advertising, and portrait photographer. She worked with Martin Kippenberger on the series of works known as Floß der Medusa (Medusa’s Raft). She divides her time among New York, Vienna, and Jennersdorf, Austria.